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Mary-Kate and Ashley At The Beach Dolls
At The Beach
Mary-Kate and Ashley At The Beach Dolls
Information
Assortment 54230, 54231
Ashley UPC 0-74299-54231-2
Mary-Kate UPC 0-74299-54230-5
Manufacturer Mattel
Release March 2002
Price $11.96 USD
Body Mold Skipper 2002 body mold
Head Mold © Dualstar 1999
Height 10 inches
AT THE BEACH: MARCH 2002

Following the success of the Walmart fashion line since its debut the previous year, Dualstar, Mattel, and Mary-Kate and Ashley Olsen partnered to release a new Walmart-exclusive doll, aimed at cross-promoting their upcoming summer collection and the launch of the Mary-Kate and Ashley Magazine. The dolls came equipped with a range of accessories, including a beach chair, towel, water bottle, sunglasses, bathing suit, sandals, a Chip Art magazine, and a Chip Art surfboard.

INTERESTING FACTS

  • This doll marked the second of five Walmart-exclusive releases. Many of the Walmart-exclusive dolls are considered rare and difficult to find, contributing to their increased value today compared to the mass-produced dolls widely available at other retailers.
  • Although there was no commercial for this release, the dolls were prominently featured in the Walmart Weekly Ad as part of a "Special Buy" promotion.

MATTEL PRODUCT DESCRIPTION

Boards, beach blankets and chairs - what more could marykateandashley need for a day at the beach? Cute swim suits of course!

ADDITIONAL INFORMATION

  • Availability: United States and Canada.
  • Packaging Variants: There are no known variants.
  • Design Team: Judy Swartz (Doll Outfits), Lily Martinez (Collaborative Designer), Erika Kane (Lead Designer).


Last page update: 3/11/2026